
Each summer, anticipation builds around the launch of new seasonal drinks from coffee chains like Costa, Caffè Nero, and Starbucks. Their summer menus spark excitement and mark the unofficial start of warmer days, with customers eager to discover fresh flavours and cool new creations.
Now is the perfect time to spotlight your iced drink menu and capture the attention of thirsty customers looking for something bold, refreshing, and on-trend.
Some popular flavour trends emerging this summer suggest customers are looking for the flavours of the tropics. Flavours such as coconut, mango, dragon fruit and passion fruit are set to be popular flavours to offer this summer. Iced teas have also experienced a spike in popularity, especially when compared to classic soft drinks due to them having marginally less sugar then your average soda.
The key to a successful summer menu is is striking the balance between the new and adventurous and the classics as it is important to find something to cater for everyone’s taste. That’s why we’ve given examples of our favourites for summer 2021 that you can incorporate and adapt into your own.
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